HU is the silence between breaths. It’s the flow of transitioning between two static poses.
Justyn and I serendipitously crossed paths in Antigua, Guatemala, and quickly formed a strong connection. During our conversation, Justyn shared his vision for a breath-movement practice and expressed a need for a striking visual identity and online presence.
Together, we embarked on a journey to discover and develop the ideal color palette, fonts, and visual language to represent Justyn’s unique offering accurately. It was an inspiring and fulfilling experience to collaborate on such a creative and spiritually enriching project.